Apple CEO Tim Cook spent the weekend in New Orleans, Louisiana, which is where Super Bowl LIX was held on Sunday. Cook visited several locations in New Orleans, and chronicled the trip in a short social media video.
Cook started his trip off visiting Harry Connick Jr. at the Ellis Marsalis Center for Music (EMCM), known for youth music education. Apple funds EMCM with Apple technology and grants to sponsor young musicians.
He then visited Domilise’s Po-Boy for a meal with NFL wide receiver Odell Beckham Jr., and met up with country singer Shaboozey. After that, Cook took a trip to the Apple Music Radio Studio that was hosting daily Super Bowl LIX broadcasts featuring New Orleans music, and he stopped by the Apple location at Lakeside Shopping Center to meet up with students learning to use GarageBand.
Spent an amazing weekend in New Orleans with students, team members, athletes, and some of the most impactful artists making music today. And it was all capped by a fantastic game and halftime show! Congratulations to the Philadelphia Eagles! pic.twitter.com/1dNZ7yykso
— Tim Cook (@tim_cook) February 10, 2025
Ahead of the Super Bowl, Cook saw the NFL Host Committee Parade, which included an Apple Music-sponsored float that young artists from Arts New Orleans designed using an iPad and Apple Pencil.
Cook then attended the Super Bowl and watched the Apple Music Super Bowl LIX halftime show with Kendrick Lamar. Cook’s short video on his trip ends with a thank you to the city of New Orleans for hosting him.
Popular Stories
Apple Discontinuing This 18-Year-Old iPhone Feature
The end of an 18-year era is on the horizon for the iPhone. Apple reportedly plans to announce a new iPhone SE as soon as next week, and the device is expected to feature a full-screen design with Face ID, instead of a Touch ID home button. That means Apple will no longer sell any new iPhone models with a home button, for the first time since the original iPhone launched. The home button…
iPhone Users Who Pay for iCloud Storage Receive an All-New Perk
If you pay for iCloud storage on your iPhone, Apple has a new perk for you, at no additional cost. iCloud+ is the official name for Apple’s paid iCloud storage plans, which range from 50GB for $0.99 per month to 12TB for $59.99 per month in the United States. iCloud+ plans already come with multiple perks for free, such as Hide My Email and HomeKit Secure Video, and now there is another one…
Apple to Announce New Products Next Week
Apple has yet to release any new devices in 2025, but at least two new products are expected to be announced next week, according to rumors. Below, we outline the new Apple products that are likely to be unveiled next week. iPhone SE 4 Apple plans to announce the long-rumored iPhone SE 4 as soon as next week, according to Bloomberg’s Mark Gurman. The new iPhone SE is rumored to…
iOS 18.4 Will Include These New Features for Your iPhone
iOS 18.3 was released last month, so the first iOS 18.4 beta should be coming soon. iOS 18.4 is expected to be a more substantial update for the iPhone, with several new features and changes related to Apple Intelligence and beyond. Apple’s website suggests that iOS 18.4 will be released in April, following beta testing. Below, we outline what to expect from the update so far. Apple…
World’s Thinnest Foldable Phone Launches Next Week
Oppo has confirmed a February 20 global launch for its Find N5, which the company claims is the world’s thinnest device in the foldable phone category. The phone is expected to be re-branded as the OnePlus Open 2 in the US. The Chinese vendor has been teasing the device in the last few weeks, touting its waterproofing and nearly invisible display crease, and highlighting its thinness by compa…
Apple Increases Mac Trade-In Values for a Limited Time
Apple today increased its estimated trade-in values for select Mac models in the United States, with the full changes outlined below. Apple says the extra trade-in credit for select Macs is available with the purchase of an eligible new Apple device through April 2. The trade-in values increased by between $10 and $50. Model New Value Old Value MacBook Pro Up to $925 …
iPhone SE 4 Launching as Soon as Next Week
Apple’s next-generation iPhone SE could debut as soon as next week with a launch to follow later in February, reports Bloomberg’s Mark Gurman. Apple isn’t expected to hold an event for the iPhone SE 4, and will instead unveil the device through a press release. The iPhone SE 4 is expected to have an iPhone 14-style design, with Apple eliminating the thick bezels and Touch ID Home button of…
iPhone SE 4 Launch is Imminent – What to Expect
Apple’s next-generation low-cost iPhone is almost here, with rumors suggesting we’re going to see it introduced as soon as next Tuesday. With a release happening in the very near future, we thought we’d highlight everything we know about Apple’s newest iPhone. Subscribe to the MacRumors YouTube channel for more videos. Design The iPhone SE 4 will look like the iPhone 14, featuring a 6.1-inch …
